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Thursday, 19 January 2017 08:27

Sports & Entertainment Marketing Applied

Description

This is an introductory course which will help students develop a thorough understanding of the marketing concepts and theories that apply to sports and sporting events. The areas this course will cover include basic marketing, target marketing and segmentation, sponsorship, event marketing, promotions, sponsorship proposals, and sports marketing plans. This course will also delve into the components of promotion plans, sponsorship proposals and the key elements needed in sports marketing plans.

Information

  • Credit: CTE
  • Grade level: 10, 11, 12
  • Schools: Bonneville, Fremont, Roy, Weber
  • Course length: semester
  • Fee: $0
  • WSD Course #: 28263
Thursday, 19 January 2017 08:26

Sports & Entertainment Marketing A

Description

This is an introductory course which will help students develop a thorough understanding of the marketing concepts and theories that apply to sports and sporting events. The areas this course will cover include basic marketing, target marketing and segmentation, sponsorship, event marketing, promotions, sponsorship proposals, and sports marketing plans. This course will also delve into the components of promotion plans, sponsorship proposals and the key elements needed in sports marketing plans.

Information

  • Credit: CTE
  • Grade level: 10, 11, 12
  • Schools: Bonneville, Fremont, Roy, Weber
  • Course length: semester
  • Fee: $0
  • WSD Course #: 28262
Thursday, 19 January 2017 08:25

Social Media Marketing

Description

Mail? Forget it. TV commercials? Meet the DVR. Email? Old school. It's all about Facebook, Foursquare, Twitter, QR codes and apps. Many students already use some or all of these tools in their personal life. Now is the time to learn how to use these new digital and social media tools in the world of business.

Information

  • Credit: CTE
  • Grade level: 10, 11, 12
  • Schools: Bonneville, Fremont, Roy, Weber
  • Course length: semester
  • Fee: $0
  • WSD Course #: 28356
Thursday, 19 January 2017 08:23

Retailing - School Store

Description

Retailing is a program that will prepare the student to operate businesses that sell, rent, or lease goods and services. This course will provide insight into the theory behind buying, selling, storing, pricing, promoting, displaying, financing, and other activities necessary for successful business operations.

Information

  • Credit: CTE
  • Grade level: 11, 12
  • Schools: Bonneville, Fremont, Roy, Weber
  • Course length: semester
  • Fee: $0
  • WSD Course #: 28351
Thursday, 19 January 2017 07:59

Retailing

Description

Retailing is a program that will prepare the student to operate businesses that sell, rent, or lease goods and services. This course will provide insight into the theory behind buying, selling, storing, pricing, promoting, displaying, financing, and other activities necessary for successful business operations.

Information

  • Credit: CTE
  • Grade level: 10, 11, 12
  • Schools: Bonneville, Fremont
  • Course length: semester
  • Fee: $0
  • WSD Course #: 28350
Thursday, 19 January 2017 07:55

Marketing II

Description

This project-based course allows students to develop and demonstrate management level marketing skills. Students will learn advanced marketing principles then demonstrate proficiency by completing a marketing project. The majority of class time should be spent by students completing their marketing project. Examples of projects include: creating an advertising or public relations campaign, developing a business plan, conducting market research for a business and making suggestions for improvement, or completing an official DECA written project. Each project will include a written and presentation component.

Information

  • Credit: CTE
  • Grade level: 10, 11, 12
  • Schools: Bonneville, Fremont, Roy, Weber
  • Course length: semester
  • Fee: $0
  • WSD Course #: 28264
Thursday, 19 January 2017 07:51

Marketing I

Description

Marketing I is the foundation for all marketing courses. Students will learn basic principles that lead to careers in marketing, finance, hospitality, and management. Students will be introduced to the world of marketing including the free enterprise system. The seven core functions of marketing will be examined: Marketing Planning, Marketing-Information Management, Pricing, Product/Service Management, Promotion, Channel Management, and Selling. A central focus throughout the course will be the development of soft skills including teamwork, oral communication, written communication, decision-making, and emotional intelligence. Students should have the opportunity to participate in DECA, a student organization that prepares emerging leaders and entrepreneurs. DECA related activities and curriculum can be used as an approved part of all marketing classes.

Information

  • Credit: CTE
  • Grade level: 10, 11, 12
  • Schools: Bonneville, Fremont, Roy, Weber
  • Course length: semester
  • Fee: $0
  • WSD Course #: 28260
Thursday, 19 January 2017 07:50

Leadership Principles

Description

The Leadership Principles course is recommended for students who are elected student body or class officers, organization or club presidents/officers, or are considering running for one of these offices. Student leaders have great ambitions and enthusiasm for the school and student body – but this alone does not create success. This class teaches how to be an “effective leader.” Concepts of goal setting, motivation, team building, time management, conflict resolution, dealing with stress, and much more are discussed. Students may be eligible to receive three (3) credits of concurrent enrollment at Utah Valley State College.

Information

  • Credit: CTE
  • Grade level: 10, 11, 12
  • Schools: Bonneville, Fremont, Weber
  • Course length: semester
  • Fee: $0
  • WSD Course #: 28259
Thursday, 19 January 2017 07:49

Fashion Merchandising Magnet

Description

For students interested in a career in fashion. This introduction includes fashion cycles, leaders, textiles, apparel details, color, designs, fashion history, retailing and promotion. Concurrent Enrollment with WSU SST 1503. Magnet at RHS.

Information

  • Credit: CTE
  • Grade level: 11, 12
  • Schools: Magnet program at Roy High
  • Course length: 2 periods, 1 semester
  • Fee: $0
  • WSD Course #: 28265
Thursday, 19 January 2017 07:48

Fashion Merchandising B

Description

The student in Fashion Merchandising B will learn about the fundamentals of elements and principles of design, color theory, wardrobing, fashion marketing, basic fashion and business concepts, size categories, and caring for clothing.

Information

  • Credit: CTE
  • Grade level: 10, 11, 12
  • Schools: Fremont, Roy, Weber
  • Course length: semester
  • Fee: $0
  • WSD Course #: 28269
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